Simple On-Page SEO Checklist
1. Image Optimization
✅ Optimize all images to be below 80KB to improve page load speed.
✅ Use meaningful, descriptive file names for images (e.g., seo-checklist.png instead of image123.jpg).
✅ Add ALT text with relevant keywords to describe each image accurately.
✅ Use WebP format where possible for better compression without quality loss.
2. URL Structure
✅ Keep the URL short and descriptive (avoid long IDs or numbers).
✅ Use hyphens (-) instead of underscores (_) in URLs.
✅ Ensure the URL includes the primary keyword for better SEO.
✅ Avoid unnecessary parameters or symbols in the URL.
3. Title & Meta Description
✅ Title tag should be descriptive, unique, and under 60 characters.
✅ Meta description should be under 155 characters, summarizing the post with a call-to-action.
✅ Include primary keywords naturally in the title and meta description.
✅ Avoid keyword stuffing; focus on readability and relevance.
4. Headings & Content Formatting
✅ Use H1 for the main title and H2-H6 for subheadings (structured hierarchy).
✅ Ensure only one H1 is present per page.
✅ Break up content into short paragraphs (max 3-4 lines) for readability.
✅ Use bullet points, numbered lists, and bold text for better skimming.
5. Internal & External Links
✅ Add internal links to relevant content within your website.
✅ Use descriptive anchor text for links (avoid "click here").
✅ Link to high-authority external sources for credibility.
✅ Ensure no broken links on the page (check with tools like Screaming Frog or Ahrefs).
6. Keyword Optimization
✅ Use primary keywords naturally in the title, headings, and first 100 words.
✅ Maintain a natural keyword density (avoid overstuffing).
✅ Include LSI (Latent Semantic Indexing) keywords to enhance relevance.
✅ Use bold or italic text to highlight important keywords.
7. Readability & User Experience
✅ Keep sentences short and simple (Flesch-Kincaid readability score above 60).
✅ Write in an active voice rather than passive voice. Learn more about active voice and passive voice
✅ Use engaging and conversational tone while keeping it professional.
✅ Ensure mobile-friendliness by checking on different screen sizes.
8. Schema Markup & Technical SEO
✅ Implement structured data (Schema.org) for articles and blog posts.
✅ Ensure canonical tags are correctly set to avoid duplicate content issues.
✅ Use Open Graph tags for better social media sharing previews.
✅ Optimize for Core Web Vitals (check via Google PageSpeed Insights).
9. Call-to-Action (CTA) & Engagement Elements
✅ Add a clear CTA (e.g., subscribe, download, contact us).
✅ Include social sharing buttons to encourage post distribution.
✅ Encourage user interaction via comments or a discussion section.
10. Final SEO Check
✅ Use Google Search Console to verify the page is indexed properly.
✅ Run a final SEO audit using tools like Yoast SEO, Rank Math, or Ahrefs.
✅ Submit the URL to Google for faster indexing (via Google Search Console).
Would you like this checklist in a PDF or editable document for your team? 😊Contact Our SEO Expert
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